Introducing the Healthy Ageing Challenge Call
The healthy ageing challenge will support UK government’s Ageing Society Grand Challenge to ensure people can enjoy at least 5 extra healthy, independent years of life by 2035, while narrowing the gap between the experiences of the richest and poorest.
The aim of this challenge is to enable businesses, including social enterprises, to develop and deliver products, services and business models that will be adopted at scale which support people as they age. This will allow people to remain active, productive, independent and socially connected across generations for as long as possible.
The workshop will provide interested bidders from academia, business, public sector organisations, charities, accelerators and investors a summary of the key issues, problems and challenges that arise in designing, implementing and evaluating programmes that involve the use or adoption of innovative technology at scale in settings and contexts relevant to the promotion of healthy ageing.